Accessorize news and archive

Accessorize new social tech boosts online conversion by 65 percent

Monsoon’s Accessorize has reported a 65 percent customer conversion rate rise online after switching to a new social technology which allows user generated content (UGC) to be collected from social media platforms and displayed as a gallery on its website. The UK accessories retailer is using Curalate’s Fanreel function, where customers’ images...

Management

Monsoon management to shut down joint Monsoon - Accessorize stores

Media reported over the weekend that British retailer Monsoon Accesorize will close down 141 stores as leases approach expiration – in the coming five years - in a move to decouple the two brands. According to the ‘Guardian’, the retailer has decided to shut down those joint-brand stores, with 141 stores set to be affected. Trying to calm the...

Apparel

Monsoon Accessorize to expand US business

British fashion chain Monsoon Accessorize is expanding its American business after selling its US Accessorise retail license to Retail Group of America (RGA), a subsidiary of Fawaz A. Alhokair & Co, its current franchising partner across the Middle East. The retailer, which launched in the US two years ago with its Accessorize brand, currently...