Black Friday news and archive

Boohoo promotions 'broke advertising rules', BBC Watchdog reveals

UK-based e-tailer Boohoo has been accused by the BBC watchdog programme Watchdog Live of breaking Advertising Standards Authority (ASA) rules through ‘misleading’ promotions on the brand’s website. Watchdog Live found that Boohoo had promotions on its website that didn’t end when the clock reached zero, meaning customers felt false pressure to...

Business

Hunter posts “biggest ever” e-commerce sales day

Hunter has announced that it exceeded 1 million pounds in sales in one day, the highest daily sales results in the brand’s history, on both Black Friday and Cyber Monday this year. On Black Friday sales were up 32 percent from 2017 global, while Cyber Monday saw sales increase further, up 33 percent, the brand said in a statement. For the full...

Retail

This Black Friday strategy proved the best results

Black Friday sales are more dependent on strategy than they are on pricing. Retailers saw one of the most successful Black Friday and Cyber Monday results in history this year. There was a new record of 7.9 billion dollars spent on Cyber Monday sales, according to Adobe Analytics. Despite this, some retailers experienced better results than...

Report

Fun European (Black) Friday Facts

New York - A week has passed since this year’s Black Friday, marking the kick-off of the most important sales period for retailers. But, how do consumers see seasonal discounts and other selling tactics? A recent survey conducted by Ingenico and YouGov revealed some interesting holiday shopping habits of Europeans. See below some fun facts...

Retail

Cyber Monday sales will cause retailers a ‘February hangover’

Retailers should be wary of the long-term effects of the success of this year’s Black Friday and Cyber Monday sales. In a report published this week, Bloomberg warned of that retailers might experience a ‘February hangover,’ or a sharp decline in sales following this holiday season. As retailers compete to entice shoppers this holiday season,...

Retail

Amazon: 2018 Black Friday weekend was the biggest in the company’s history

Amazon is finishing 2018 on a high note: this year’s Black Friday weekend was the best in the company’s history, with more products being ordered worldwide on Cyber Monday than any other day ever. More than 13 million fashion items were sold on Black Friday and Cyber Monday combined. “Black Friday and Cyber Monday continue to break records on...

Retail

Black Friday: a roundup of online search observations

Which countries make the most ‘Black Friday’ online searches? Although the Americans invented the Black Friday shopping bonanza, it’s not in the US that the discount event has received the most online attention. Instead, it’s far away in the African continent that people are most actively engaged with Black Friday - as far as online searches are...

Retail

Half of US shoppers spent more this Black Friday than they did in 2017

Store closings in malls may be on the rise, but shopping centers are far from dead -- at least during the holiday season. The International Council of Shopping Centers (ICSC) estimates 151 million US consumers to have visited a mall over the weekend, proving that physical retail remains the hub of Thanksgiving shopping. By surveying about 1000...

Fashion Featured

The real cost of Black Friday discounting

As the craze for bargains and discounted fashion drove people to the high street on the Black Friday weekend, there is a dark cloud above the rails hanging full of tantalising deals. The reality is that brands and businesses are not offering cheaper items for the good of mankind, they are sitting on excess stock that needs to be shifted. Which,...

Retail

Black Friday took one third of sales from smartphones

More than a third of shoppers avoided the queues and chaos on Black Friday, as smartphones took 33.5 percent of the 6.22 billion dollars that was spent in the United States. Sales soared 23 percent versus 2017 according to Adobe, which tracks millions of transactions across a range of retail sites. With another 10 percent of sales coming from...

Retail

Amazon employees stage 'Black Friday strikes' across Europe

The UK’s trade union GMB is staging protests across the UK against ‘inhumane working conditions’ in Amazon warehouses. Hundreds are expected to take part in the protests at Amazon warehouses in Rugeley, Swansea, Peterborough, Milton Keynes and Warrington. ‘Black Friday protests’ are also taking place in Italy, Germany and Spain, media outlets...

Retail

Retailers can expect 75 percent more social media messages this holiday season

‘Tis the season to be bombarded with social media messages. As social media becomes consumers’ favorite way to communicate with their favorite brands and platforms do their best to become shopping channels in their own right, retailers can expect a boom in the number of customers contacting them via social networks this holiday season. That’s...