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Retail |INTERVIEW

Interview: what Stitch Fix can teach us about the future of retail

“Data is the new oil and artificial intelligence is the oil drill”. These words, uttered by senior ecommerce strategist Jorij Abraham, closed the last IAF World Fashion Convention, held in the Netherlands in October. They followed a seminar in which all panelists unanimously urged retailers to gather data to understand their customers and offer...

Jan 14, 2019