Fashion GPS news and archive

Lauchmetrics from Fashion GPS to use social media influencers marketing

Los Angeles - Instead of using the traditional route of advertising, two fashion companies have decided to merge to compete in an influencer marketing driven world. Technology provider Fashion GPS recently just collaborated with Paris-based company Augure to create a new global flagship company entitled Launchmetrics. The two, specializing in...

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Fashion GPS opens in Hong Kong

Fashion GPS, leading digital solutions provider of sample management and digital event technology for fashion brands and agencies worldwide, is expanding its global presence with an office in Hong Kong. Located in Hong Kong's Wong Chuk Hang district, which is also home to Lane Crawford, the new office will service all current Fashion GPS clients...