Navabi news and archive

Navabi takes on Victoria’s Secret

In what has now become a viral campaign, premium plus size retailer Navabi has tackled lingerie brand Victoria’s Secret. Outraged by its CMO publicly stating that no one is interesting in seeing plus size women wearing lingerie, Navabi put together its tongue-in-cheek answer in a spontaneously produced video clip that reveals Victoria’s secret:...

Fashion

In pictures: Aglaë Dreyer x navabi

As the second part of navabi's Influencer Collections series, Belgian plus size model Aglaë Dreyer has designed a capsule collection for the premium plus size retailer that focuses on relaxed feminine styles. The seven piece collection Aglaë meets navabi has been designed to encourage plus size women to flaunt their curves instead of hiding...

Fashion

Navabi features plus size women on cover pages

Premium plus size retailer navabi, which started its #MorePlusPlease campaign last February, has extended it through its new initiative 'Cover Stories', placing plus size women on the cover pages of popular fashion magazines like Glamour, Grazia, Elle and Vogue. This should balance the fact that though more than 50 percent of European women wear...

Fashion

Navabi challenges representation of plus size women in the media

More than 50 percent of European women wear plus sizes but only 2 percent of the women shown in fashion and lifestyle magazines do. That means at least half of all women are not portrayed correctly in women's magazines. Premium plus size retailer Navabi wants to change this and invites the fashion industry with its campaign #MorePlusPlease that...

Fashion |OPINION Featured

Fat is fabulous: how Overweight Haters may be doing us a favour

Body shaming is not new and the fashion industry itself is no stranger to controversy when it comes to determining which body size is considered marketable and which one is not. Well, turns out a huge chunk of us would not pass - new research from Mintel has revealed that one in three (38 percent) Brits struggle to find clothes that fit them...

BusinessFeatured

Navabi gets 25 million euros worth of funding

Women's premium plus size fashion brand Navabi has secured 25 million euros worth of funding in a fundraising effort led by Bauer Venture Partners and which included Navabi’s previous investors Index Ventures, Seventure Partners, DuMont Venture and Klaus Wecken. As explained by both the company and investors, this round comprises a cash...