Pinterest news and archive

Pinterest predicts fashion trends for 2019

Pinterest has revealed that men will be searching for watches, light-wash denim and corduroy, while women will continue to be searching for statement trainers, bamboo structured handbags, as well as sustainable fashion. Each month more than 250 million people around the world discover ideas to try across categories like travel, wellness,...

Retail

Pinterest unveils new 'Product Pins' shopping feature

Pinterest has become the latest social media platform to focus on e-commerce with its newest Product Pins feature. The social discovery platform has long been used as a space for fashion inspiration, and this latest feature aims to make the process even easier for its users. The feature offers shopping recommendations based on a mix the user's...

Fashion Featured

Pinterest: most searched fashion terms around the world

With more than 600 million boards and 21 billion pictures of fashion, Pinterest is one of the most popular tools to find fashion inspiration and trends. “Pinterest is a truly international platform. When searching for something, one gets results from several different countries. It is a passport to looks from the other side of the world”, said...

Fashion Featured

New AI-powered app allows users to shop items from pictures they take on the street

A new AI-powered app aims to make the life of both retailers and consumers a lot easier. Browzzin, launched this week in London, is a mix of social network, e-commerce and affiliate marketing platform. Users can take pictures of outfits they see on the street or take screenshots from Instagram. Then, the app shows them where to buy each item. If...

RetailFeatured

Amazon launches Spark, with shoppable images

Amazon has launched a new addition to its app: Amazon Spark, thereby allowing users to shop for products via images. This new ‘see now, buy now’ option was developed to encourage social interaction online by sharing and commenting on images. Similar to social platform Pinterest, Amazon users - who must be Prime membership holders to use Spark,...

Fashion Featured

Pinterest predicts bell sleeves to be big for 2017

While other charts are looking back, Pinterest has revealed its top 100 emerging trends that it predicts will be big in 2017, including the rise of bell sleeves replacing the beloved off-the-shoulder tops seen this year. The predictions have been identified by the Pinterest insights team who have analysed the search and save activity from the...

Fashion

Snapchat to surpass rivals in US this year

Social media platform Snapchat is expected to grow its user base by more than 27 percent this year, surpassing rivals including Twitter and Pinterest in the US for the first time, according to eMarketer’s latest social media forecast. The number of people using Snapchat in the US will increase by 27.2 percent to 58.6 million users, with Snapchat...

Fashion

Pinterest names colours of the year

London - Social media platform Pinterest has revealed the dominant colours it has seen its members pin in its first Pinterest Colour of the Year. For women’s fashion, blush pink and mint green saw the biggest peaks, while for men it was all about shades of blue, astronaut blue and a denim-inspired shade of Chambray. The insight comes as the...

Retail

Finding a bargain on Pinterest has suddenly become much easier

Online social platform Pinterest recently introduced a feature which makes finding a bargain much easier. The online company first introduced the buy button on its app in June 2015, and now it is also set to start sending notifications when a saved pin is offered at a discount. According to Pinterest there are approximately 1 million pins a day...

Fashion Featured

Topshop teams up with Pinterest to launch 'Pinterest Palettes'

London - High Street retailer Topshop, known for its savvy London Fashion Week social media campaigns, has launched a new initiative which aims to utilize customers insights on colour gathered from Pinterest. Partnering exclusively with the social platform, Topshop's 'Pinterest Palettes' allows users in the UK and US the freedom to create a...

Fashion

Pinterest to introduce ‘buyable’ pins

London - Image-sharing website Pinterest has announced that it will introduce ‘buyable pins’ in the next few weeks, allowing retailers to sell products through the site. The move to add a commercial link follows calls from its 70 million active community who have been asking the service to make it easier for them to buy the things they discover...

Trends

Lanvin celebrates 125th anniversary

French fashion house Lanvin is preparing to celebrate its 125th anniversary. In honor of this momentous occasion the fashion house has decided to update its iconic logo and embrace new technologies to share its long and detailed history with its fans. The new house logo has been altered to include its founder Jeanne Lanvin, and her daughter...