Pride news and archive

Fashion celebrates Pride...or is it marketing tactics?

For those who may have missed the rainbow waves postered across cities around the globe, August is the month of Pride. The rainbow flag, as we all know, is a symbol to reflect the diversity of the LGBTO community, often taking an outing during LGBTQ rights marches and since adopted by brands and retailers who aim to synchronise with the ideals...

Fashion Partner Content

CFDA X Google mark pride with Rio Uribe, LaQuan Smith & Bárbara Sánchez-Kane

Fashion – with a capital ‘F’ – and the LGBTQ community have always been kindred in spirit. The contributions, challenges, and successes of LGBTQ creatives and entrepreneurs have been central to the success of the fashion ecosystem. To celebrate this, the CFDA and Google collaborated to honor Pride month by highlighting LGBTQ designers who make...

Fashion

Boohoo promotes LGBT rights with new capsule collection

The online retailer BooHoo has launched exclusive capsule collection to coincide with Pride month. The Love is Love line serves as a celebration of the LGBT community and offers an empowering range designed for all. The 30-piece collection features gender neutral looks and accessories - each available in various colors and fits. Many of the...

Fashion

Alexander Wang launches Pride capsule collection in campaign for Trojan condoms

Alexander Wang wants you to “protect your wang”. The American designer has partnered up with Trojan Condoms for the second year in a row to support the New York City Pride march. Last year Wang designed the float Trojan used in the event, as well as the packages of the condoms they distributed. This year, the collaboration also includes a...

Fashion

Miley Cyrus Headlines LGBTQ Converse Collection During Pride Month

Miley Cyrus is the face of Converse’s latest line, which celebrates the LGBTQ community. The collection’s June release coincides with Pride Month. All net proceeds from sales of the products, which were designed by the singer, will go to supporting LGBTQ youth community partners around the world - including Cyrus’ Happy Hippie Foundation, It...

Fashion Featured

Primark accused of “pinkwashing” in its 2018 Pride Collection

Pride events have been generating millions in revenue for local businesses in cities like London, New York and Madrid. This comes as no surprise, considering the purchasing power of the lesbian, gay, bisexual and transgender communities was estimated to be 917 billion dollars in 2016 in the United States alone, according to a study by Witeck...

Fashion

H&M debuts "Love For All" collection

With gay pride month fast approaching, brands have begun capitalizing on the LGBT pride parades that will be going on all over America. H&M has launched a line of rainbow colored and LGBT pride inspired clothing titled "Love For All", including t-shirts, jackets and socks for men and women. Slogans like "pride", "united", and "equality" are...