Sportswear news and archive

Fila launches new premium line designed by Astrid Andersen

Lately it seems like we’ve been seeing Fila’s logo everywhere, just like the brand’s good old days in the 1990s, when it received a boost in popularity thanks to Swedish tennis player Björn Borg. Following its big comeback at Milan Fashion Week in September, when it surprised the audience by combining sportswear with sexy pieces such as pleated...

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Culture|INTERVIEW

Odlo x Zaha Hadid 'Futureskin': 'When architecture meets sport'

London - When most people think about the late Iraqi-British architect and designer Zaha Hadid, they immediately envisage slick designs characterised by flowing curves and bold lines. At the 25 October London unveiling of the new Odlo x Zaha Hadid Design Winter/Autumn 2018 collection, that trademark style was introduced to the world of...

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Fashion

Sportswear absent from SS19 catwalks

London - If there is one stand-out trend from the global spring summer 2019 catwalk season it would be the return of tailoring and dressing up. After nearly half a decade of sportswear dominated runways, the luxury houses are emphasising femininity and tailoring as streetwear begins to take a back seat. Hedi Slimane at Celine, however...

Fashion

Champion introduces footwear

Champion is best known for their sweatpants and hoodies, but now they are branching out into the footwear market. The 100-year-old brand has built a strong reputation for itself, and after all these years of being a go-to for sportswear, footwear was obviously the next logical step. The brand has released some new high-top kicks that have that...

Fashion

Nicki Minaj celebrates new album with Just Don collaboration

Rapper Nicki Minaj has joined forces with the luxury sportswear brand Just Don for a limited edition t-shirt collection. Released this week, the line debuts ahead of her latest album Queen. Each piece was developed in pairing with sportswear and sneaker designer Don C and features nods to Minaj’s New York upbringing. The shirts, which display...

Business

Jump Design Group acquires Cathy Daniels Apparel

New York-based sportswear label Cathy Daniels has been acquired by the clothing manufacturer Jump Design Group. The two companies issued a statement today, informing that Jump Design Group has taken on all assets related to Cathy Daniels. “We’re not on a mission to take companies that are in trouble and turn them around”, said Ashesh Amin, CEO...

Fashion

Spyder debuts at Milan Fashion Week Men's

While Milan Fashion Week Men's is typically reserved for the more traditional luxury brands fit for the dandy, sportswear is finding its home at one of the biggest Fashion Week's on the calendar. Spyder made its debut at their last week with a wide collection celebrating the active lifestyle. Established in the United States in 1978 as a ski...

Fashion Partner Content

Athleisure is here to stay

Healthy living, with all that this entails, has long moved from being a trend to the spirit of the age. This finds expression in a sense of euphoria for healthy food and photos of it on Instagram, an increased passion for sports and a fashionable style that helps to bring a healthy lifestyle in line with an increasingly more flexible...

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Business

Is Amazon betting big on sportswear with in-house label launch?

London - Online giant Amazon is reportedly keen to tap into another growing area within the apparel sector and set on making its first foray into sportswear. Amazon is said to working with the leading athletic-wear manufacturers who work with the likes of Nike, Under Armour and Lululemon Athletica to develop its own in-house sportswear label,...

Report

UK sports goods sales to reach 7 billion pounds

London - British fashion consumers are causing a surge in sportswear sales, according to new research from Mintel, which reveals that the sportswear category is set to surpass 7 billion pounds in sales in 2016. The research reveals that 50 percent of those consumers who bought sports clothing, footwear, equipment or accessories in the past 12...

Fashion

Prepare for Zlatan Ibrahimovic sportswear launch A-Z

London - Swedish football player Zlatan Ibrahimovic has launched his debut sportswear brand A-Z. The label was officially unveiled and launched on Tuesday to much fanfare in Paris, France during a event which saw over 300 guests attend. Created through a joint venture with Norwegian retail firm Varner Group, the sportswear brand’s debut...

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Fashion

Lands' End to launch sports range

London - Lands' End is setting foot into the sportswear realm with the launch of its debut activewear range on Tuesday. The new collection is said to have been inspired by the brand's heritage, as well as Land's End chief executive officer and president, Federica Marchionni's own energetic lifestyle. Known as Lands' End Sport, the debut range...